PRESS RELEASE
Lycored Brings the Beauty of Nature to App Users in Celebration of Earth Day
Secaucus, NJ (April 23, 2019) – Lycored, industry leaders in cultivating wellness, have launched Lycored Livestream! in effort to promote Earth Day and continue the conversation around its new health and happiness-boosting app, littleglow. This unique webcam will encourage people to take a moment out of their busy lives to watch a live, calming video feed from one of its farms.
Through EarthCam, Lycored is taking viewers to the farms in Ein Harod, Israel with a live streaming webcam. Viewers will be able to enjoy real-time look at the idyllic fields, where their carotenoid-based products get their start, making you feel like you are a part of nature's rich heart and soil. Similarly, it will provide a closer look at the natural process happening every day on Lycored’s farms; giving visitors a sneak peek into one of the most important aspects of the brand’s business: the growing of its ingredients and products.
This unique “pop of positivity” as similarly found their new interactive app is designed to make wellness easy and accessible and will offer users a chance to nurture their greater wellbeing by taking a moment to truly appreciate the connection all of us have to the Earth, as it intersects and impacts the all facets of a person’s health and wellbeing: the Mind, Body and Spirit.
“Earth Day holds a special place in our hearts, and this year we wanted to combine this day with our new wellness app for a totally unique experience,” said Zev Ziegler, Head of Global Brand & Marketing (Health) at Lycored. “Whenever your day gets a bit stressful, take a mindful moment for yourself by coming back to this page and enjoying the relaxing view.”
As the latest initiative in Lycored’s #rethinkbeautiful campaign, littleglow is a guide for breaking down barriers of self-doubt and building small, inspiring moments into your everyday. The app reinforces the idea that beauty and wellness go hand in hand, and that making time to care for ourselves allows us to manifest beauty in the world around us. To view our livestream, click here, and to download littleglow to deliver more powerful mental, physical and spiritual activities to your phone each week. please visit, www.littleglowapp.com.